Price on evidence, not instinct

Make the pricing decision before it costs you.

Run rigorous pricing research, model the commercial outcome, and keep the final decision tied to the evidence.

Built for anyone with customers, users, or members that needs pricing answers now.

Free to start. No sales call. Your evidence stays yours.

Modeled scenario

Viable

What if Core moves from $49 to $79?

Current price
$49
Proposed price
$79

Modeled monthly impact

+$4,420

Break-even retention 62.0%Expected 90%

You could be growing your business with this price change.

From customer evidence to a decision you can defend.

Choose the pricing question, send a focused survey, inspect the recommendation, and keep the final decision tied to the evidence.

Product shown with demonstration data.

1 of 4

Ask customers a focused pricing question

Your customers answer four plain-language price questions in under two minutes.

Pricing · 2 of 5

At what price would you consider this a great bargain?

$

per workspace per month

2 of 4

Lead with the recommendation

Kinetic shows the recommended price, range, sample size, and uncertainty before the full chart.

Team plan price sensitivity · Van Westendorp · study closed
Optimal Price
$133
CI: $123 – $134
Floor (PMC)
$130
CI: $117 – $133
Ceiling (PME)
$169
CI: $156 – $176

Measured result with uncertainty shown · 44 valid responses

These labels are product guidance for reading the result. They are never a universal statistical guarantee. Always read the valid response count and the interval width together.

Computed from 44 valid responses. The proposed $149 sits inside the $130 to $169 acceptable range.

3 of 4

Model what the move could be worth

Run the candidate price against retention before you commit.

Team plan · today $129 · 154 customers
$149/mo
95%
Modeled MRR impact
+$1,932.70 / month
Modeled MRR
$21,798.70
Annualized
+$23,192.40
Break-even retention
86.6%

At $149, retaining 95% of customers would add $1,932.70 in MRR each month. The price breaks even at 86.6% retention.

4 of 4

Keep the decision attached to the research

Save the choice, rationale, and review date so pricing becomes a managed process.

effective

Raise Team from $129 to $149

Reason

$149 sits inside the $130 to $169 acceptable range from the Team plan price sensitivity study, and the modeled base case keeps MRR growing at 95% retention.

Supporting study
Team plan price sensitivity · Van Westendorp · 44 valid responses
Optimal $133 · Acceptable $130 to $169
Frozen modeled impact
+$1,932.70 MRR
+$23,192.40 annualized at 95% expected retention
Effective
Modeled projection frozen

Choose how you want to work

Build a pricing practice, or answer one decision.

Use Kinetic continuously across every pricing move, or run the exact study your next decision needs.

Kinetic Pro

Run every study. Keep every decision.

All four research methods, scenario modeling, decisions, and outcome tracking in one workspace.

  1. Ask customers
  2. Model the outcome
  3. Make the decision
  4. Track what happened

$99 / month

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